DoorDash: Landing Page (Spec)

Challenge: The target audience is small-business owners who offer delivery but have yet to adopt new technology. They may hesitate to sign up for a new service without assurance that the return will be valuable and that the technology will improve their work and not complicate life.

Solution: Highlight the platform's simplicity with a streamlined sign-up and provide positive reassurance with short, supportive statements using relevant data.